SEO
Search Engine Optimisation
Understanding how to get your Holiday Home found online
WHAT IS SEO?
Working The Search Engines
When people search online, Google aims to present results that offer the best experience and most relevance. Oh and some paid ads of course!
It wasn;t always this way but in 2024 Search Engine Optimisation (SEO) is about making a website as appealing, relevant, engaging, error-free and accessible as possible.
It wasn;t always this way but in 2024 Search Engine Optimisation (SEO) is about making a website as appealing, relevant, engaging, error-free and accessible as possible.
GETTING BOOKINGS
Know Your Customer
To understand how SEO can bring you guests it is important to understand how your prospective guests search online.
You can broadly summarise the types of people searching for Holiday Homes into three specific categories and here we understand how we can attract each group of guests to book direct.
Find Out MoreYou can broadly summarise the types of people searching for Holiday Homes into three specific categories and here we understand how we can attract each group of guests to book direct.
HOSTING
Website Performance
Why your choice of website hosting is important and can affect your website's search engine performance
Find Out MoreKEYWORDS
What are Keywords?
Keywords are used by Google to match your website to people searching for holiday accommodation in your location.
Identifying the right keywords, or phrases, and implanting them in all the right places within your website is essential to help Google achieve this.
Identifying the right keywords, or phrases, and implanting them in all the right places within your website is essential to help Google achieve this.
